Hartford Business Journal has recently published an article by Jody Ferrer dedicated to sharing information about the promotional products industry that we think you’ll love – especially if you are looking into getting some promotional products for your business.

Here’s one of our biggest take-aways from the article that we think you’ll find interesting too:

“The advertising specialty industry has come a long way since George Washington?s commemorative election buttons were made in 1789. In fact, he is the first-known user of promotional items. It is a $20 billion industry and growing every year. Did you know that 84 percent of people that see a company name or message on a promotional item remember it, while 62 percent have done business with the advertiser after receiving the item? ”

You can find a wide range of promotional products at Discountmugs.com to help you jump start your next advertising campaign!